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This guide shows you everything you need to know on how to design a highly effective and professional logo, from start to finish.
Many designers find themselves confused when designing a logo. Often this results in a poorly designed logo, that the client will ultimately reject. This is the reality for a huge portion of logo designers out there, and this guide aims to rectify this very issue.
The guide takes you on a journey from the very beginning of your logo project, and walks you through each crucial phase step by step. It’s pretty much a handy road-map for any designer embarking on a new logo design project.
Many designers find themselves confused when designing a logo. Often this results in a poorly designed logo, that the client will ultimately reject. This is the reality for a huge portion of logo designers out there, and this guide aims to rectify this very issue.
The guide takes you on a journey from the very beginning of your logo project, and walks you through each crucial phase step by step. It’s pretty much a handy road-map for any designer embarking on a new logo desn project.
Many designers fail because they don’t understand the importance of a design process, or they simply don’t have a good process in place. This guide shows you an efficient design process.
A lot of logo rejection can be traced back to the actual pitch or presentation that a designer offers to their client. Selling the logo is half of the battle.
Understanding who the target audience of the logo is, and how to tailor the design to that audience is so important and hugely powerful to the success of the design.
Arguably the most important part of any logo project is the research phase. The guide shows you exactly how to research and what to focus on.
There are a lot of psychological tactics involved with designing a logo, and in the guide you will learn how to master them.
The 40+ page guide has a lot more
inside waiting to be explored. It really
is all you’ll ever need when it comes
to designing a logo.
